Two Iconic French Brands Merge: Givenchy Le MakeUp and the New DS 3

Two Iconic French Brands Merge: Givenchy Le MakeUp and the New DS 3

From the 1 June 2016, the limited edition New DS 3 range, featuring the limited edition New DS 3 Givenchy Le MakeUp version will be available in the UK. The limited edition partnership between these French icons will only produce 500 vehicles on the market.

The collaboration has been made with the brands’ respective female market in mind – research has found that 52% of DS drivers are women. The pairing has placed emphasis on its stylish and feminine design and aesthetically pleasing concept that packs a whole lot of flair.

What Can We Expect from the Givenchy Le MakeUp and New DS 3 range?

The New DS 3 will be available as a hatchback and as a cabriolet with some exciting design features. The Le MakeUp concept features LED lighting perfect for makeup application on the fold-down mirrors of the front compartment.

The Givenchy Le MakeUp range will come complete with an exclusive in-car makeup kit that will be stored in a compartment in the driver’s side armrest in the spacious cabin.

What’s in the Kit?

• Le Rouge lipstick, shade No. 315 Framboise Velours
• Noir Couture mascara, shade No. 1 Black Satin
• Prisme Visage face powder, shades No. 2 Satin Ivoire, No. 3 Popeline Rose, No. 4 Dentelle Beige or No. 5 Soie Abricot
• Nail polish, Le Vernis, shade No. 32 Whisper Purple, exclusive limited edition

Get the Look

The New DS 3 has a new paint process that has a granular feel, making it truly unique. The body colour is specifically designed for the model and is called ‘Opaline White’.

Along with the Whisper Purple of the nail polish in the Givenchy kit, the signature colour, developed specially for the partnership, will be a feature on the roof of the model as well as door mirrors and wheel centre caps.

The Cabrio version will feature a black fabric soft-top roof and the Whisper Purple will be featured on the roof surrounds. The Givenchy Le MakeUp branding will be featured on the bodywork on the doors and dividing pillars and interior floor mats.

The model is also stylish on the inside with its premium black leather upholstery and ‘Rose Pink’ dashboard.

The Technical Spec of the Elegance Trim Givenchy Le MakeUp DS 3:

• ‘Basalt Black’ leather upholstery
• Matching black leather on the steering wheel, handbrake, gear knob and instrument binnacle
• 17-inch Aphrodite diamond-cut black alloy wheels with Whisper Purple centre caps
• DS LED Vision Xenon headlights
• 7-inch touchscreen
• DS Connect Box with emergency and assistance system
• Rear parking sensors
• Hill-start assist
• Auto Pack, including automatic air conditioning, automatic headlights, heated/folding door mirrors

The New DS 3 proves to be a very stylish and luxurious model ideal for the label and appearance-conscious driver who is in the market for a hatchback or cabriolet with excellent features.

Discover more here